Mainly the industrial clothing sector follows close marketing strategy since the clothes are mainly manufactured for individual measurements. In this sector we are focusing industrial related firms; the correct market positioning is done through filtering companies with the requirement of large scale of uniform requirements.
In terms of the pricing strategy, we have differentiated the product and the related value additions mainly through material quality, by offering diversified materials for the clientele to choose over (i.e. A, B & C raw material grading). Further classifying related accessories; buttons, differentiated cloth printing, embroider, zippers, different thread qualities in assembling clothes are offered in a strategic means and the client is fully free to select any material that should undergo in the production line, depending on the selection the price will differ, but we ensure the price is as convenient yet reasonable for both parties depending upon the quantity because we value our customers.